Word of mouth in 21st century.
Tried and tested word of mouth is incredibly trustworthy but mega slow.
Coronavirus has changed the world and digital marketing will never be the same.
50% of Chinese and 31% of Italian consumers say they’re using ecommerce ‘more frequently
When word of mouth goes digital the message spreads online like wildfire, mixed with a review Definitely avoids a quiet month.
When a neighbor advises another that they should use a local retailer those words only are falling only one pair of ears, when somebody posts a recommendation on social media, or your top of google, viewed on a online video One much closer to gain new customers.
When google optimised for page one for a certain keyword, it’s a constant Stream of new leads. Please bear in mind the website that they go to has to be a certain standard, on-page Search engine optimisation is having your website Quick loafing, well written, mobile-friendly and about 210 different other algorithms!
If you when somebody is looking for a certain item or service imagine the possibility of them coming to you deliver their solution.
Best of all trust is very high because they’ve already done the due diligence.
Unfortunately, I see businesses struggling because they still relying on traditional word of mouth and yes there are so many positives to word of mouth people are less likely to haggle with. Practically having the deal crossed line and signed up.
Because it’s being recommended, trust is already built. Bing is. Consideration to its just that over 85% of the traffic is on Google. So many considerations review social media recommendations celebrity inducement influences they all count towards an inducement on trust.
Harvard University study trust that they say that when you’re self-interest is equal to the buyer self-interest you actually have one that deals not trust has changed if people see you on an Omnichannel with lots of likes and follows and recommendations you’re on 1st page of Google you have videos you have a strong brand all your images are high resolution these are all 21st-century triggers to trust
Before you get into this blog we highly recommend you get your head around using these tools to help you with this guild
Tools to Use in 2020 to be an outstanding digital marketer:
- Woorank (for Search Engine Optimisation)
- SEMrush (Finding keywords and where you rank on Google)
- Canva (Free & simple image creation tool for social media)
- GTmetrix (Free tool to test your site speed)
- Google Analytics (Gather data from your website)
- Moz local (Local seo tool free )
- Pixabay (Stunning free images & royalty-free stock)
If you’d like to know more about word of mouth in the 21st century how you can increase your social media presence how you can get to the top of Google and please give us a call I’ve compiled a list of 5 Top tips
1Make sure your social media is performing well, Always measure your performance. Engagement is key you’re not just creating content How may Likes, shares and comments
2Optimize your website make sure that your website loads quickly. Free speed test from google Have a look at your on page SEO with this free test
Free tool for testing how good your website is, and what you can do to improve it. Check accessibility, SEO, social media, compliance and more.
3definitely sign up to Google my business Geotag all your images
Google My Business – Drive Customer Engagement on Google
4ask for recommendations and get a Google review
Good luck and don’t get left behind
Loving Social Media marketing consultants Enfield
192 Lancaster Road,
Phone: +44 (0) 20 3846 8888
Looking forward to an amazing 2020 lOVE CHANGE and you can guarantee a change in the digital space
6 skills Checklist for 2020 for digital
Top things to learn in this year
Targeted Adverts on Social
Optimization for Voice Search on Your Website or Blog
Top People to watch in 2020
GARY VAYNERCHUK https://www.garyvaynerchuk.com/
Brian Dean https://backlinko.com/
Garry Kousoulou https://www.garrykousoulou.com/
Michael Stelzner https://www.socialmediaexaminer.com/
Mari smith https://www.marismith.com/
Lucy Hall https://www.lucyshall.com/
Have fun learning in 2020 call me if you would like a free audit +442038468888