Exhibiting lessons to be learnt North East London Business Expo 2023
Tuesday the 14th of May was the day, terrible was the weather, high were our spirits…
The North East London Expo was in full swing by the time we got there (a little later than we should have been.. oops.) We set up our stand and ran to do our talk.
We were surprised at the number of visitors and other exhibitors that were in the room! The talk last just over an hour and then we were back on our stand, watching magic happy
These are the lesson we leant
Identify your target audience and tailor your marketing efforts towards them.
Create a clear and compelling message that resonates with your audience.
Utilize social media and other online channels to promote your trade show presence and generate leads.
Have a strong and visually appealing trade show booth that stands out and attracts attention.
Offer valuable and informative demonstrations or presentations at your booth to engage visitors.
Collect contact information from interested parties and follow up with them after the trade show.
Take advantage of networking opportunities at the trade show to connect with potential partners and customers.
Use promotional items and giveaways to generate buzz and attract visitors to your booth.
Utilize paid advertising and sponsorships to reach a wider audience and drive traffic to your booth.
Measure and analyze the results of your trade show efforts to continually improve and refine your strategy.
All the social media content can now be used all year round!
We would like to thank Dawn and Karen for the opportunity to exhibit at their expo, and also for the chance to look after their social media in the months prior to the event! The exhibition was a success and we would definitely consider coming again next year!
The Mayor or Leyton also made a cheeky appearance towards the end of the expo, and had a speech handy for the drinks reception.
Overall the event was a great success and we met some wonderful people on the day that we hope to keep in touch with. Business cards became scarce but the spirit still remained! Great job to all who attended and we hope to cross paths again!