Social Media & SEO Packages Opticians and Dentists

Social media and SEO packages for Opticians

The Who, What, Why, & How of Digital Marketing.

We have the answers and track record. 

As the first person in the world to publish a book on social media for opticians, our agency is in a really good place to look after your digital marketing. SEO and Social media packages for #Opticians!

Shift the burden of running social media and SEO to the team of professionals.

Start with the why….

There are several social media and SEO packages that opticians could consider to improve their online presence and drive traffic to their website:

  1. Social media management: Our package includes creating and managing opticians’ social media accounts, posting regular updates and engaging with followers, and analysing performance to optimise their social media strategy.
  2. SEO audit and optimisation: This package includes conducting an SEO audit to identify areas for improvement, optimizing opticians’ website and online content for relevant keywords, and monitoring the website’s search engine rankings.
  3. Local SEO: Package focuses on optimising opticians’ online presence for local search queries and improving their local search rankings. This may include creating and optimising Google My Business listings and local citations.
  4. Content marketing: The package includes creating and publishing high-quality, relevant content for opticians’ website and social media accounts, with the goal of attracting and retaining customers.
  5. Paid advertising: Love this one package includes setting up and managing paid advertising campaigns on social media and other platforms to drive traffic to opticians’ website and increase conversions.
  6. Reputation management: Monitoring and managing opticians’ online reputation, including responding to reviews and managing negative feedback.

By working with a digital marketing agency or professional, opticians can choose a customized package that meets their specific needs and goals

Social Media and Digital Strategy: For Opticians

We know a fair bit about how to work with you Creating Powerful #digitalart Marketing for Your Optical Business You’ve got a great website, but how can you be found in the crowded digital space? Our Digital Marketing is tailored specifically for the Optical Industry and is designed to cut through the noise of the busy digital arena, and ensure you are visible to people searching for the services you offer, in your local area. Having worked as an optometrist for 25 years I really do understand the industry. Content writing for various campaigns is a lot easier! SEO and Social Media need thought and planning

Here is a short video to explain how the social media and SEO packages work for Opticians.

Why Us?

Social Media Content Creation – Social Media Packages UK and the USA

You need a winning digital strategy for the success formula that works for your optician  -social media company for opticians can only come from an understanding of optics.

social media agency london

Because we’re a social media company that specializes in opticians ourselves for 25 years I know most things that make a great practice tick along and a very happy to say that my practice, Helping you achieve awards, Helping with recruitment, training and so much more ……

 

A client should ideally be:

google review card for opticians

  • A love for independent practices, a passion for improving patients’ lives, ideally has a great frame range
  • An ambitious outlook working towards a five-day testing week.
  • Committed to signing a one-year contract with a 6-month get-out clause on both sides.
  • Able to have a zoom meeting once a month for 10 or 15 minutes
  • An open mindset to building an online reputation from zero to hero!

Example of optician we help build from under 10 google reviews to now 332 and growing

 

 

Powerful Digital Marketing for Your Optical Business

How to build your optical practice

Next Step 

just love it and i know that optical practices are busy looking after patients and testing eyes they don’t have time to do this stuff we do it for you we take away that headache now it’s not a headache for us we like it the difference is as well that every single optician has an account manager all of them have a degree in marketing and are really caring of your return on your investment and care about what makes your practice individual to the other so let’s really dive into this i want to go through very

Search Engine Optimisation

seo opticians

Firstly, what a search with intent means is once you’re on Google you can type something in and if it doesn’t have intent, it’s quite general. This should be very specific, e.g. “Opticians in [specific area]”. Here, you are only looking for what I know 300 people a month searching for this search term.

Our clients first not only are the first there but they’re also first on organic search – so this is run by something called Google My Business. This is your general Google, where you’ve got Google domination there. Now, that story doesn’t end there. We also look at reviews. I can show you clients that we’ve looked after that we took on when they had less than 10 reviews and now they’ve got 200 reviews! How did we do that? We trained the staff, we cleared up some of the negative reviews and issues that existed. Some patients weren’t even real – it was made up and that’s what we do. We do online reputation. I hear you wonder…well how much does all this cost Garry? Sounds great but can I afford this? Well, the good news is that we have a number of packages to suit all different types of size practice.

A social media company for opticians

seo funnelbecause you’re individual, the most popular one is the splash and on splash you’ve got the really the four best social media platforms for a practice linkedin so you’ve got your business to business youtube facebook instagram now some would argue that tick tock should be in there now we can swap one in and out that’s fine if you feel that that that’s the case uh the other thing we do is we’ve got this advanced strategy for implementation because we know that the subjects whether it be myopia control dyslexia or dry eye we really know how to write about that and get it written so that includes a special project that might be a blog you do need a blog really important to get get high up google my business is under control and the best thing of all is you really can sit back and relax with this product we do need an advocate on the shop floor because when you get some new frame or something really cool you buy an oct and upgrade we need to know about that if you don’t have an advocate you could you could spare for less than five minutes a week we will figure a way of maybe contacting the local college or figuring out some way of getting you an ad hook up

Next step 

packages for Opticians

Social Media Management

for that shop floor is really important the next package is called the sprinkle sprinkles three five seven plus that far a little bit less posts um four social media platforms we work that out together when i speak to clients and they say they had an agency didn’t quite work out they’re trying this out i say did you ever read the old agencies report they said they didn’t understand it it’s a real shame we care about making a bespoke report you do hopefully watch and read like this loom video google my business speak to business owners and they say ah you know i set this thing up two years ago three years ago i don’t need to do it now well this is ongoing for those that don’t know when you put up a post it expires in a week we really want to understand that and of course we have meetings scheduled for once a month sprinkle this is just a light touch making sure that you’re present that your awareness in the local community is there we also have um that’s something non-compromising the meetings once a month uh account management google my business getting high up there because social media is great and they might not need a new pair of glasses or a pair of sunglasses or contact lenses but when they’re searching it on google the two marry up really well and it shows that you’re you’re really up to date with what you want to do we do do a little bit of web design we don’t make websites but we certainly know who’s good at making them and we’ve made lots for our clients through our specialists that’s gary kusulu i hope this has been of interest if you own an optician’s in this digital age

Social Media Management Enfield

it’s like you’re using a fax machine if you are reliant on word of mouth it’s too slow there’s too much competition people are searching online you’re searching online so like maybe upgrade to an electric car maybe upgrade to a better phone this is upgrading your marketing i leave you with this tool you should really be spending two percent of your turnover on marketing so find this budget it’s not very big we’re completely accountable with a money-back guarantee if it doesn’t work for you that’s saying

We hope that you get in touch it’ll be a zoom meeting for the first initial consultation

Product Detail Price
Special Projects

Our special projects will be anything from an event to a webinar to email marketing. We’ll help send PR out to gathering attendees and promote this on social platforms. Podcasts is another area we work in.

Online reputation management

YouTube optimisation

Training of staff for gaining more Google reviews

Social Platforms We’ll post on up to 5 social platforms of your choice and we will give you advice on which ones. Included in Splash Package
SEO Advanced Strategy and implementation. Keyword research to rank higher on Google. Included in Splash Package
Reports In-depth monthly reports and weekly updates. Included in Splash Package
Paid Boosting of social posts on platforms which are requested. Included in Splash Package
Outbound Business acquisition. We aim to reach out to 10 potential prospects a week. Included in Splash Package
Meetings Once per week Included in Splash Package
GMB Managed Google My Business including posts and review answers. Included in Splash Package
Engagements Share and engage on all posts to increase activity. Included in Splash Package
Blogs 1 blog per month to work on the keywords and rank on Google. Included in Splash Package
  £550 + VAT

Blog Writing

Blogs drive traffic to your site from search engines and can be linked to your social media. Engaging subjects and well written content will position you as the authority in your local area. It also adds that personal touch and helps customers connect with your staff.

As the first to publish a book on social media for opticians we know a fair bit about how to work with you Creating Powerful #digitalart Marketing for Your Optical Business You’ve got a great website, but how can you be found in the crowded digital space? Our Digital Marketing is tailored specifically for the Optical Industry and is designed to cut through the noise of the busy digital arena, and ensure you are visible to people searching for the services you offer, in your local area. —

Results and Reporting

It comes at the end, but it’s the most important part! Understanding how your campaigns are working is vital to the success of your Digital Marketing. We will contact you every month by email or phone to ensure that your campaigns are delivering for your business.

We have a number of packages, all of which have a holistic approach:

 

The Sprinkle Package addresses what needs to be done to remain relevant in the digital age.

Growth is slower but certainly ticks the boxes of what is fundamentally important for an optical practice to survive in this current climate.

The Ripple Package allows room for growth but with an emphasis on the optician being more involved with the deliverables.

More social media platforms give an increase in visibility locally. More time spent on search engine optimization to get you on the first page on Google.

The Splash Package is the most popular with opticians and delivers real growth in patient numbers. This includes audits, competition analysis, and all the social media platforms that are necessary for success. A very responsive account manager that is available through normal working hours.

We expect to see an increase in telephone calls, working towards an additional 100 calls a month.

The packages are incredibly good value for money; therefore, it only includes one practice. If additional practices want to be included, the package can be reviewed on an individual basis.

For further information on the various packages, please see more here – https://lovingsocialmedia.com/plans-and-

Social Media Content Creation – Social Media Packages UK

Lets Zoom!  

Find Garry on Facebook.COM 

Link to this years The Business Book Awards 

TIMESTAMPS  ON video — 00:00 How to introduce Monthly social media packages 02:05 #socialmedia #opticians #Done-for-You 02:30 driven Social Media agency for businesses. 05:15 How to build your optical practice 05:02 Recap 07:00 How loving social media can get you 1,000 packages

So to recap 10 reasons why to use social media management for opticians by an agency called loving social media!

    1. Save time: Managing social media accounts can be time-consuming, and outsourcing this work to an agency can free up time for other tasks not taking staff off the shop floor.
    2. Expertise: A social media agency will have experience and expertise in creating and implementing effective social media strategies.
    3. Consistency: An agency can help ensure that your social media presence is consistent and on-brand.
    4. Increased reach: An agency can help you reach a wider audience by leveraging their knowledge of social media algorithms and best practices.
    5. Targeted advertising: An agency can help you create targeted social media advertising campaigns to reach specific demographics or locations.
    6. Improved customer service: Social media management agencies can help you monitor and respond to customer inquiries and complaints in a timely manner.
    7. Better insights: An agency can provide insights and analytics on your social media performance, helping you understand what’s working and what’s not.
    8. Fresh ideas: Working with an agency can bring fresh perspectives and new ideas to your social media strategy. getting you new patients and your website to page 1 We also look after your online reputation
    9. Keep up with the latest trends: Social media is constantly evolving, and an agency can help you stay up-to-date with the latest trends and best practices.
    10. Professional appearance: Using an agency to manage your social media can give your business a more professional appearance and help you stand out from competitors. based in the UK with 7 days a week service!