10 tips for Keeping up with the Kardashians on facebook in 2020
Humanizing your brand is one of the best ways to receive interaction from your customers. Forever putting out content and calls to action simply doesn’t work.
One day, someone came into the opticians where Garry works and said to him, “you remind me of Scott Disick!” For those of you who don’t know, Scott is from the TV show “Keeping up with the Kardashians”. Garry, like anyone, was happy to be compared with a celebrity and so we thought we could integrate offline and online and ask the rest of our customers if they agree. What we did was to get a picture of Scott Disick and then a picture of Garry and put them next to each other. No fancy Photoshop business, just a simple paint job. Here’s what the post looked like:
As you can see, a simple post using real people can get you real results. We received 61 Likes, 28 Comments, and a reach of 1,391 people organically!
With simple tips, such as tagging the right people and putting a location in the post, you can out-smart the Facebook boffins that only want around 8% of your fans to see your post! You don’t always need to pay to get results.
Here are 10 tips from the loving social media team to get more likes, more eyeballs to see your posts, more engagement, and more money using facebook.
1.A picture is proven to attract more people – but don’t always stick to a pic! Experiment with links, simple status updates, and videos. Try and add at least 3 images
2.Always encourage engagement. This could be a call to action, asking a question to your fans and asking their opinion. Just ask an open question that always gets a comment if your copy is good!
3. Involve your friends. If you’ve got friends or family around, ask them if they can invite all their friends to Like your page. Around 10-20% of people will accept Like requests, so if your niece has 500 friends on Facebook, you’re likely to get at least 50 new Likes. What is there to lose?
4. Encourage fans to share your post. Sharing goes out to 100% of the friends of the person who shared the post. So, if the “sharer” has 750 friends, guess how many people have just seen your post?
5. Return the favor. If someone comments on your page, don’t just like their comment, comment saying thank you. Your page gets rated on your response time, as well as a lot of other things.
6.Use a milestone. Using a ‘Milestone’ is a quick and easy way for 100% of your fans to see what you’re celebrating. GoodLooking Optics recently had its 10,000th customer come through the doors, so we took a picture of them with a prize, uploaded it to Facebook and made it a Milestone. These rules are the same for changing your cover photo.
7. Post a variety of content video picture and text mix it up
8. Don’t share posts on your facebook to twitter
9. Optimize your images – quality images are so important or interesting pictures always work
10Keeping up with the Kardashians”.
Happy Facebooking – we wish you all the success!
Love social media, Optician, Work Experience Mentor, Entrepreneur
Honors & Awards — Beta tester for twitter Spaces 2021 Best Social Media in the world.
2020Shortlisted for Digital/e-Commerce Business of the Year. 14 Hour Global seminar 50,000+ Views May 2020. Most inspiring business person of the year 2020 finalist. OPENING SANTANDER BANK 2019. Special service to the borough Enfield. 2019 Social Media Marketer of the year. 2018 Winner of best Greek business in the U.K. 2018 Ask the expert 100% optical Vision-X Opticare Conference. Keynote Speaker. 2014 The Worlds First CET on social media. 2017 Judge at the 2013 Enfield Business Awards Judge of the national optician’s awards. 2013 – Dispensing Optician of the Year Finalists. 2008 Final Best work experience place to work UK SME . 2007 Worlds first Optician on Twitter and Facebook 2005 Whoever has read this email I am very much looking forward to working with you, Creating outstanding work, and achieving great things together. Bring on 2021.
a person who sets up a business or businesses, .
Always embracing digital disruption – Special interest in changes in consumer behavior, how will they impact on the business
Loving social media was born from a love of digital communication and the passion for guerrilla marketing over 15 years ago I discovered Myspace and then Facebook. They did wonders for my optical business in then evolved for me doing friends social media then hiring an apprentice her salary was covered for all the friends and colleagues social media. In 2019 the opticians (Goodlooking Optics) that I owned merged with another optician the merge didn’t go perfectly and there was a conflict so I decided to completely devote myself to love social media. in January of 2019 I sold all the customers of loving social media in preparation for this big merge which I then regretted. today loving social media has 24 clients a pure passion of getting your website optimised the Page 1 with a joined up approach using social PPC And SEO Like all self-respecting digital companies, we know that we are always learning because things are always changing!