Get your business talked about, online and offline.
More than social media: we love marketing. Not everything happens on a screen. We write press releases that get you noticed, design leaflets people keep, plan direct mail that lands on the right doormats and organise events that bring your community together, then make sure every one of them keeps working on social media, Google and your website.
Real stories. Beautiful design. Memorable moments. Measured results.
Be seen in more places than the feed.
Your customers read local news, open their post, pick up leaflets and go to events. Meeting them there makes your business feel established, trusted and part of the community.
Be in the news
A good story in local, trade or sector media builds credibility that advertising cannot buy.
Be in their hands
A well-designed leaflet or brochure stays on the fridge, the desk or the counter long after a post has scrolled past.
Be on the doormat
Fewer businesses send post, so a thoughtful mailing stands out and gets read.
Be in the room
Events turn followers into real relationships, and give you content for weeks afterwards.
PR, print, post and events, all joined up.
Choose one, or let us bring them together into a campaign that runs online and offline at the same time.
Press releases and media relations
We find the story in your business, write a release journalists can use and share it with relevant local, trade and sector media. Every release becomes website news and social content too.
Leaflets, brochures and print design
Leaflets, flyers, posters, brochures and appointment cards with one clear message, your brand and a strong call to action, supplied print-ready or printed for you.
Direct mail that gets opened
Targeted mailings to existing customers or chosen local areas: letters, postcards and offers, planned so responses can be tracked and followed up online.
Events people remember
Award evenings, launches, open days, community and charity events. We handle planning, partners, promotion and the story before, during and after the day.
We don’t just talk about community. We organise it.
The Enfield Business Awards
Brought together by founder Garry Kousoulou FBDO and Loving Social Media, with the support of Enfield Council, Southgate College and the local business community, to celebrate the people and businesses that make Enfield special.
See the Enfield Business Awards →Healthy Eyes Save Lives
Our eye-health awareness campaign at the 2026 London New Year’s Day Parade brought together over 100 optical professionals and Hackney volunteers to champion eye health and colour vision deficiency awareness.
Read about the parade →Stories we created, covered by the press.
From local newspapers to the optical trade press, these are stories we have helped create and share. It’s the same approach we use to get our clients noticed.
6 May 2026Client story · COLORONColour vision lenses rollout aims to close gap in UK optical care
A national rollout of COLORON colour vision enhancement lenses followed a screening session that found four colour-deficient umpires who had never been offered support beyond a diagnosis. Garry explains why the one in twelve men with colour vision deficiency deserve real solutions, not just a test result.
Read the full article on Optician → As featured in7 September 2026CampaignUK colour vision awareness drive reaches schools & sport
Garry’s colour vision campaign expands into schools, GP surgeries and sport, with a Vision Network UK talk in Preston and an appearance at the British Optical Association Museum’s 125th anniversary Open House in London.
Read the full article on Optician → As featured in
9 January 2025EventParading the importance of eye health
More than 100 marchers carried multilingual eye charts in Enfield’s New Year’s Day Parade entry, curated by Garry, uniting local diversity and eye-health awareness with support from optical businesses and charities.
Read the full article on Optometry Today → As featured in
2 September 2026CommunityLocal campaign launched to offer support for people with colour blindness
Garry offers free colour-vision awareness sessions to local schools for Colour Blind Awareness Day, and invites local groups to join Enfield’s New Year’s Day Parade entry.
Read the full article on Enfield Dispatch → As featured inTrade pressEventLondon New Year’s Day Parade calls on local practices
The optical trade magazine invites practices to join the eye-health float at the London New Year’s Day Parade.
Read the full article on Optician → As featured inParikiakiDecember 2025EventGarry Kousoulou brings “Healthy Eyes Save Lives” to a global audience of millions
Coverage of the Healthy Eyes Save Lives campaign and its place in one of the world’s most-watched parades.
Read the full article on Parikiaki → As featured in
Local newsEventOptician showcases Enfield’s 88 languages in London parade
Multilingual eye charts celebrated the borough’s diversity at the New Year’s Day Parade, where Enfield’s entry was commended.
Read the full article on Enfield Independent → As featured in17 June 2026AwardsNominations open for third edition of Enfield Business Awards
Garry, as awards founder, launches nominations for the 2026 Enfield Business Awards.
Read the full article on Enfield Dispatch → As featured in26 June 2024AwardsLocal entrepreneurs and charity leaders celebrated at second annual Enfield Business Awards
Around 20,000 residents voted across 24 categories, with the ceremony co-hosted by Garry at Millfield Theatre.
Read the full article on Enfield Dispatch → As featured inLocal newsSpeakingOptician Garry Kousoulou speaks at Vision-X Opticare conference in Dubai on power of social media
Garry teaches eye-care professionals from around the world how social media can grow their businesses.
Read the full article on Enfield Independent → As featured inLocal newsRecognitionOptician who ‘loves’ his job makes national competition final
National recognition for Garry’s work as an independent optician.
Read the full article on Enfield Independent →One story. Every channel working together.
Traditional marketing is at its best when it doesn’t stop at the printer or the press desk.
PR, print and events FAQs
Can you write a press release for my business?
Yes. We find the story worth telling, whether that is a launch, an award, a milestone, a charity partnership or an expert comment on something in the news, then write a clear, newsworthy release with quotes, images and the details journalists need. We can also share it with relevant local, trade and sector media and turn it into social posts and website news.
Do you design leaflets and printed materials?
Yes. We design leaflets, flyers, posters, brochures, menus, appointment cards and other printed materials that match your brand and carry one clear message and call to action. We can supply print-ready files or manage the print run for you.
Does direct mail still work?
It can work very well, because far fewer businesses send it than email. A well-targeted, well-designed mailing to existing customers or a carefully chosen local area stands out on the doormat. We plan who receives it, what it says and how responses are tracked, and we follow it up online so the message is seen more than once.
What kind of events do you organise?
Award evenings, launches, open days, community and charity events, parade entries and networking events. Our biggest is the Enfield Business Awards, now in its third year, which we bring together with Enfield Council, Southgate College and local businesses. We handle the planning, promotion, partners and the story before, during and after the day.
How do traditional marketing and social media work together?
They make each other stronger. A press story becomes social posts and a website news article. A leaflet carries a QR code to your Google profile or booking page. An event gives you weeks of photos, videos and stories. Because we look after both sides, every offline activity keeps working online long after it has happened.
Have a story worth telling? Let’s get people talking.
Tell us about your news, your next event or the customers you want to reach. We’ll help you plan the press, print, post and promotion to make it count.